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BRANDING | PHOTOGRAPHY + VIDEOGRAPHY | PACKAGING | WEBSITES | PRODUCT DESIGN | POINT OF SALE
Where do I begin in my boat building business?

Beginning a business can be overwhelming, especially since the most significant challenges often occur at the beginning. Even if you are an expert in boat building, you may not have the knowledge necessary to manage a business and comprehend what is required. For instance, you may wonder if it is best to begin by creating a logo, building a website, or establishing a social media presence. And if so, which platforms, such as Pinterest, Instagram, TikTok, Snapchat, or others, should you focus on? Additionally, you may need to consider implementing a payment system and setting up a bank account.

Have you ever asked your self these questions?

Are you time-poor and uncertain about where to begin or concentrate your efforts?

The primary focus of a boat builder is to build and refine their boat-building skills, rather than spending valuable time scouring the internet for market trends in branding, website development, or business growth. However, while the boat builder must excel at crafting boats, they must also possess the ability to sell their products to customers. The challenge lies in how to make potential customers aware of their boat-building services. Then comes the biggest struggle time to dedicated to social media, business management and marketing. 

Which programs and applications are essential for running my business?

How overwhelming is it to start a business and realize that in addition to being an exceptional boat builder, you also need to possess computer skills, use an accounting platform, acquire customer service knowledge, become a social media manager, and even learn website design? The most vexing aspect is the plethora of applications and programs available to aid in running your business. With an overwhelming number of options, it’s challenging to determine which ones are cost-effective, truly helpful for the intended task, and capable of reducing your workload.

Do I actually need a website?

Are you feeling uncertain about the necessity of a website for your business or whether having a Facebook page is adequate?  Is it necessary to sell your boats to customers, particularly if they operate within a limited geographic area?

What is the next step for me?

Do you feel uncertain about what steps to take next to elevate your boat-building business in the market and distinguish it from numerous competitors? It’s common to have such thoughts and difficulties, and you’re not alone. There are numerous approaches to dealing with this type of business and no road map out there to help guide your through these steps.

It’s important to remember that you’re not alone in your struggles. Many people in the boat-building industry face similar challenges. La Fin is here to offer a variety of services that can help guide your business through these difficulties. Don’t hesitate to reach out for assistance in navigating the industry and achieving your goals.

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Reach out for your free 30min consult 

La Fin possesses extensive expertise in the marine industry, having collaborated with a variety of businesses, including marine engineers, boat builders, marine electronic engineers, marinas, and marine contractors for the oil and gas sector. Moreover, La Fin has provided website development services for both amateur and professional boat builders.

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Check out what Primal Craft Marine, the cool aluminium boat builders in Port Macquarie, has to offer. 

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